Fashion & Luxury

Industry news and transformation

A new horizon that is constantly changing and extremely competitive

Online sales of luxury goods have grown exponentially in recent years. In 2019, the online luxury market reached €33 billion, a growth of 22% compared to the previous year. This trend is expected to continue in the future, with annual growth of 12% expected by 2025.


The luxury fashion industry has changed the way consumers buy luxury goods and has created new professions.


In-store, these journeys are intended to be innovative with the development of showrooms and concept stores to offer customers original experiences that create memories and a link between the visitor and the brand. The customer experience must provide added value to encourage consumers to become brand ambassadors. The sales process and client services are also highly personalized. These practices, initially the prerogative of high-end brands, are becoming more widespread and remain highly appreciated by fashion and luxury customers. They require teams driven by the customer experience. Finally, like hotels, luxury companies offer concierge services including personal shopping, partnerships and associated services to make the customer experience even more complete.

The fashion and luxury industries are eagerly followed by their customers on social and ecological issues. Relocation, Made in France, and production conditions have been at the heart of the debate for several years. More recently, consumers have emphasised the importance of inclusion and diversity both in products and in advertising campaigns. Ecology is not forgotten either, as the industry strives to become more sustainable by adopting responsible practices, reducing its impact or sourcing and using more environmentally friendly materials.

Challenges for leading professionals in the Fashion & Luxury sector

This growth and transformation are having a significant impact on the professionals employed. Companies need e-commerce professionals to develop their online presence and manage them.


The skills required for these positions include an in-depth knowledge of digital marketing, data analysis, logistics management and e-reputation.


In addition to e-commerce jobs, companies need professionals in online content creation, social media management, customer journey analysis, and data processing to optimise their online presence.


These new jobs require leaders who can drive technical skills while maintaining an emotional understanding of the industry.

We help companies find the best talent

Types of Roles

  • General Manager
  • Chief Executive Officer
  • Chief Operating Officer
  • Global/Regional Sales Directors
  • Chief Marketing Officer
  • Head of Digital Marketing
  • E-commerce Head / E-business Director
  • Head of Media Buying
  • Global Account Directors
  • Head of International Expansion

The advantages of working with W Executive

  • In-depth knowledge of the job market.
  • The creation of a dedicated team with a consultant and a project manager.
  • A curated pool of the most qualified candidates for the position.
  • Support in developing clear job descriptions.
  • An assessment of the candidates' skills to ensure that they are suited to the company and the corporate culture.
  • Assistance in negotiating terms and conditions of employment to secure the best candidates.
Contact us for more information!